Vermont Signs, Stickers & Banners - Graphic Design Service & More | Sign-A-Rama

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Signarama Vermont
3073 Williston Road
South Burlington, Vermont 05403
(802) 863-6233 ph
(802) 863-6324 fax
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Signarama of Vermont's GRANTS FOR SUCCESS Sign Award Program

PLEASE NOTE: Grants for Success 2014 awards have been granted. We will start accepting applications for our 2015 Grants for Success program starting in September, 2014.

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Your Local Sign Company

Your Local Sign Company

SignARama of Vermont is your full-service sign shop, offering you a full range of signs, including: A-frames, banners, carved and dimensional signs, channel letters, decals, safety signs, vehicle lettering, vehicle wraps and more. Our signs can be seen all around greater Chittenden, Franklin, Washington, Addison, Lamoille and Grand Isle Counties in the towns of Burlington, South Burlington, Williston, Essex & Essex Junction, Colchester, Shelburne, Charlotte, Milton, Fairfax, Hinesburg, St. Albans, Swanton, Alburgh, Montpelier, Barre, Rutland, Middlebury, and beyond....

On Logos and Branding PDF Print E-mail
Written by Paula Diaco   
Monday, 24 March 2014 17:41
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Our New LogoWe receive dozens of client logos every week—some are instantly recognizable, others are only known by the client's target market and yet others are totally new to the marketplace. Some logos combine creative text and colors but don't actually tell you what products or services they provide.

If your product or service is terrific—people will learn about what you do quickly even if only by word of mouth.

But placing an abstract logo on a sign and expecting people to understand it is like talking Romanian to a room of English-speaking people. They may think you’re beautiful and love your intention and energy, but haven't any idea what you're trying to say.

It goes without saying that using a professional logo designer is always a good idea, but if you’re doing it on your own, use your design time wisely. Ask someone who’s in your target audience to offer their feedback. Does it make sense? Does it draw them in? Are they attracted to it? Because if they like it and want to know more, chances are that other members of your target audience will, too.

Branding, on the other hand, requires more than a simple logo change. To be effective, the brand mark needs to extend to all printed and displayed pieces, including websites, business cards, vehicle lettering, and product labels.

While branding may incur some expense, the real value to promoting a new brand is the opportunity to redefine your products while creating a pathway to greater exposure in the marketplace.

Are you re-branding? It's springtime—a time for new beginnings. Let us know if you need help, even if it's just an objective opinion.

November is Retractable Banner Month PDF Print E-mail
Written by Paula Diaco   
Tuesday, 05 November 2013 15:20
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Table top banner standRetractable banner stands remain a popular option for their portability, ease of assembly, and the professional look they project.

Here are a few things you may not have known about them:

1. Retractable banner stands can come with varying heights. In other words, they can vary in height from, say, 36”high to 96”high. This allows you or your favorite graphic artist to design a layout that works at varying heights between those two heights.

Use the stand on a table at 36” high to communicate one message to people passing by your booth, and at another time, open the display to 84”h, and put it on the floor. Now you’re revealing more of the banner and have the advantage of adding a second marketing message to the first (or a photo, or illustration, too).
Another great retractable banner stand
2. There are a few models of banner stands that have changeable cassettes. The cassette holds your banner and with these stands, you can slide out one cassette and put in another (with a different banner), on your own. You don’t need any special tools, or expertise to exchange the banners.

These are useful for people who travel the trade show circuit, and who need different banners to communicate different messages at different trade shows.

3. You can get double sided retractable banner stands, outdoor-durable banner stands, and ones that are wider than they are tall.

All of these options expand your use of the banner and stand. Think of how these can help you market your business in a professional and efficient way.

For the month of November, all retractable banners with stands are 10% off. Good until November 30th!

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Also check out our BLOG — a random collection of articles from "Driving a Pumpkin" to "Copyright Issues."